Privacy Policy

Privacy Policy – TQS Lifestyle

Effective Date: 28 January 2026

Brand: TQS Lifestyle

Company: Deepali Underroot LLP

Registered Address: 13/8, Garage-13, Punjabi Bagh Extension, Punjabi Bagh, West Delhi – 110026, Delhi, India

GSTIN: 07AARFD1695B1ZD

Email: info@tqslifestyle.com

Customer Care: +91 92890 24466

TQS Lifestyle (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, share, and protect your information when you interact with our brand through our website, physical stores, customer support channels, and third-party marketplaces.

This Policy is published in accordance with applicable Indian laws, including the Information Technology Act, 2000 and related rules.

1. Scope of This Policy

  • Our website is primarily a brand and informational website and does not currently operate a direct online shopping checkout.
  • Our products are sold through physical retail stores and third-party marketplaces such as Myntra, AJIO, and similar platforms.
  • When you purchase from marketplaces, those platforms collect and process your personal information under their own privacy policies. We may receive limited order-related details only when required for operational purposes such as delivery coordination, returns, or customer support.

3. How We Use Your Information

   A. Physical Store Purchases

   We may collect:

  • Name
  • Mobile number
  • Email address (current or future collection)
  • Address (in case of home delivery or special orders)
  • Date of birth or anniversary (if voluntarily shared)
  • Purchase and billing details
  • Product preferences (size, style, category)
  • Feedback or complaints

    B. Information When You Contact Us

      If you purchase via Myntra/AJIO/other platforms, return/exchange/refund is governed by the marketplace’s policy. Please raise all requests directly on that platform.

    C. Information Collected via Our Website

    When you visit our website, we may automatically collect:

  • IP address and approximate location
  • Device and browser type
  • Pages visited and time spent
  • Website usage behavior through cookies or analytics tools (if enabled)

    D. Information Collected via Our Website

    Payments at stores may be made via POS terminals, UPI, or other bank-authorized systems.

    We do not store debit/credit card details or UPI credentials.

    E. CCTV Monitoring

    Our retail stores are monitored by CCTV cameras for safety, loss prevention, and security. Footage may capture customers visiting the store premises.

3. How We Use Your Information

We use personal information to:

  • Process billing and maintain sales records
  • Provide customer service and resolve complaints
  • Send transaction-related messages (bills, service responses)
  • Send promotional offers via SMS and WhatsApp (and email in future, where applicable)
  • Improve store operations, products, and customer experience
  • Conduct internal analytics and business reporting
  • Prevent fraud and enhance security
  • Comply with legal and regulatory obligations

4. Marketing Communications & Consent

We may send promotional messages through SMS, WhatsApp, and (in future) email where permitted.

Consent may be obtained when:

  • You share your details at the billing counter
  • You voluntarily sign up for offers or updates
  • You message us and request to receive information

You can opt out anytime by:

  • Replying STOP/UNSUBSCRIBE where available
  • Contacting us at info@tqslifestyle.com

Even if you opt out of marketing, we may still send important service messages related to your purchases or inquiries.

5. Sharing of Information

We do not sell your personal data.

We may share data with:

  • Messaging, CRM, and IT service providers
  • Logistics partners (only when required for deliveries)
  • Professional advisors (legal, audit, compliance)
  • Government or legal authorities if required by law

These parties receive only necessary information and are expected to protect it appropriately.

6. Marketplace Purchases

If you purchase through Myntra, AJIO, or other platforms, those platforms control your personal data for the transaction. Their privacy policies apply. We may receive limited order details strictly for operational support such as returns or delivery coordination.

7. Cookies & Website Tracking

Our website may use cookies and analytics tools (such as Google Analytics or Meta Pixel) to:

  • Understand website traffic
  • Improve user experience
  • Measure marketing effectiveness

You can manage cookies through your browser settings.

8. Data Retention

We retain information only as long as necessary for:

  • Billing and tax compliance
  • Customer service and dispute resolution
  • Business analytics
  • Legal and regulatory purposes

CCTV footage is retained for a limited period unless required for investigation.

9. Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no system can guarantee absolute security.

10. Your Rights

You may request to:

  • Access or correct your data
  • Update communication preferences
  • Request deletion of personal data (subject to legal requirements)

To exercise your rights, contact info@tqslifestyle.com

11. Children’s Privacy

We do not knowingly collect personal data from children. If a minor provides information, it should be done with parental guidance.

12. Third-Party Links

Our website or social pages may link to external websites. We are not responsible for their privacy practices.

13. Policy Updates

We may update this Privacy Policy periodically. The updated version will be posted on our website with a revised effective date.

14. Contact & Grievance

For any privacy concerns:

TQS Lifestyle – Deepali Underroot LLP

13/8, Garage-13, Punjabi Bagh Extension, Punjabi Bagh, West Delhi – 110026, Delhi

Email: info@tqslifestyle.com

Phone: +91 92890 24466